Accurate tracking for everyAnalytics
From GA4 and GTM to ad pixels, dashboards, and server-side tracking, Saleem Sial Analytics helps you measure what matters and act on data you can trust.
GA4
GTM
Looker Studio
Google Ads
Meta Ads
TikTok Ads
Server-Side
Trusted by marketing teams that need cleaner reporting and better conversion visibility.
Clear data creates better campaigns, better reporting, and better decisions.
When attribution breaks, every marketing decision gets harder. A strong tracking foundation gives your team visibility into performance, lead quality, and return on ad spend.
Know what actually converts
Measure critical actions across landing pages, forms, checkout flows, and ad platforms without guesswork.
Reduce reporting noise
Bring paid media, analytics, and CRM signals into one cleaner source of truth for faster reporting.
Scale without constant rework
Build GTM containers, naming conventions, and event structures that stay organized as campaigns grow.
Stay accurate in a privacy-first web
Use server-side tracking and better implementation patterns to reduce data loss and improve attribution quality.
Measurement systems tailored to the platforms you rely on.
Every service below is managed from the database so it can later move directly into a full CMS workflow.
Google Analytics 4 (GA4) Setup
Event tracking, conversions, reporting.
- Event tracking
- Conversion setup
- Reporting clarity
Google Tag Manager (GTM)
Custom tags, triggers, server-side tracking.
- Custom tags
- Trigger logic
- Data layer planning
Looker Studio Dashboards
Unified reporting across platforms.
- Cross-platform reporting
- Dashboard automation
- Simplified KPIs
Google Ads Tracking
Conversion tracking, ROI measurement.
- Accurate conversions
- ROI visibility
- Campaign measurement
Meta Ads Tracking (Facebook/Instagram)
Pixel setup, campaign measurement.
- Pixel setup
- Event tracking
- Attribution improvement
TikTok Ads Tracking
Event tracking, audience insights.
- Event setup
- Conversion data
- Audience insights
Server-Side Tracking
Advanced tracking for data accuracy and privacy.
- Better accuracy
- Privacy support
- Reduced tracking loss
Competitor-aligned starter packages for setup, cleanup, and growth support.
These example packages are positioned around common freelancer and boutique-consultant ranges for GA4, GTM, ads tracking, and reporting support.
Tracking Tune-Up
From $149
Ideal for fixing GA4 events, cleaning up conversions, or repairing a small GTM setup.
- GA4 or GTM cleanup for one website
- Conversion checks and QA notes
- Short Loom or written handoff
Cross-Channel Setup
From $349
A stronger package for GA4, GTM, Google Ads, and Meta or TikTok event mapping on active campaigns.
- GA4 + GTM implementation or rebuild
- Ads platform conversion setup
- Naming structure, testing, and reporting checks
Server-Side & Reporting Build
From $699
Best for privacy-aware measurement, multi-platform reporting, and more advanced attribution support.
- Server-side or advanced tracking architecture
- Dashboard/reporting layer setup
- Implementation plan for scale and governance
Documented tagging changes
Keep event naming, trigger logic, and reporting notes easier to review before new campaigns launch.
Permission-aware GTM workflows
Reduce mistakes by structuring containers and publishing steps around clearer ownership.
Privacy-ready measurement
Support browser restrictions with better consent-aware implementations and server-side options.
Safer reporting handoff
Build dashboards and reporting layers that stakeholders can trust without direct tag edits.
Cleaner tracking should also be safer, better documented, and easier to control.
The implementation approach focuses on permission control, privacy-aware measurement, and workflows that reduce accidental changes later.
Dashboard snapshots that show the difference between noisy data and a cleaner setup.
Use before-and-after screenshots to explain how implementation changes improve clarity, attribution, and reporting confidence.
GA4 + GTM repair for a paid traffic funnel
The original reporting mixed duplicate events with missing form conversions. After the rebuild, campaign reporting clearly separated qualified leads from low-intent traffic.
Result: cleaner form conversion visibility and faster weekly reporting.
Cross-platform dashboard cleanup for ads and analytics
The first version forced the team to compare Meta, Google Ads, and GA4 manually. The new dashboard made spend, ROAS, and assisted conversions easier to explain in one place.
Result: clearer paid media reporting and fewer stakeholder questions.